Brick-and-mortar retail

Each MARTOR set contains not only a top-quality safety knife, but also ten replacement blades and an instruction manual. This means that customers are well equipped when they make a purchase. The concrete-look packaging is equipped with a Euro hole hanger for display on pegboards. The cardboard box is high-quality and robust, grease and oil resistant, and of course FSC-certified. What the customer sees, reads, and feels reinforces their positive impression of the MARTOR brand. In addition, they can rest assured that our cutting tools are safely packaged.

The keyword "safety knife" is printed in six languages, so customers know immediately what they are getting. For those who are particularly curious, there is a QR code directly above it that leads to the English product page. Everything else is communicated in an internationally understandable way using pictograms and illustrations, especially regarding cutting depth, safety technology, optimal handling, and easy blade replacement. Any remaining questions are answered in the instruction manual inside. It's also nice to know that customers are holding MARTOR quality, performance, and durability made in Germany in their hands.

A special feature of our POS packaging is the recess on the front side. The window reveals part of the knife handle. This invites customers to run their fingers over the safety knife and get a first impression of the quality of the Metal or Plastic. Of course, the blade cannot be released. By the way: Have you seen our five MARTOR Safety scissors? They too can be touched and are packaged in a POS-optimized way.